This interesting question was posed by InfoTrends last year at the On Demand Conference in Tokyo, Japan. According to the website What They Think?, the biggest investment commercial printers will be looking at this year is in color management software. According to the survey, this response was tied with an … Continue reading
Do you know how to use Google Analytics tools? Most don’t, in fact some say that 80 percent of retails are using Google Analytics incorrectly. Reports are fine, but it’s the data you should be paying attention to on a regular basis–some say several times a day. This would help … Continue reading
What are the road signs for successful marketing in the next 10-, 20- even 30-years into the future? What’s the next big thing? How will it impact me and my business? These are questions that naturally come up and everyone is always looking for the one and only answer! Take … Continue reading
Has your company been confused about whether or not to adopt a practice known as account-based marketing? What exactly is account-based marketing or ABM? Briefly, ABM (or key account marketing) is the strategic practice of identifying insights and integrated marketing initiatives and align sales to specific targets of customers and … Continue reading
Tools to analyze your online activity can be confusing, tricky, even downright scary. If you’re trying to collect data to determine how to improve your website, message wisely, sell more, get customers interested–it’s a jungle out there. Take a look at this article on shopify and see if any of … Continue reading
Take a few minutes and check out this video from Beeline and Blue. Entitled “Iowa Historical Building Exhibit Installation Timelapse” it shows how Beeline and Blue installed this exhibit for the Iowa Historical Society. The purpose was to print and install graphics to provide the museum patrons with the opportunity … Continue reading
It’s official. You’re ready to tackle your first international client. So how do you ship your finished project and have it arrive on-time, intact and ready for use by your client? This article in Print Media Centr will help you take a few simple steps so you can avoid delays … Continue reading
While this is a little “off the beaten path”, we thought this was an interesting link. Here’s an article that talks about a website DSIRE.org. It lists all the major residential energy incentive programs by state. While it does not list commercial energy incentive programs, it might lead to and/or … Continue reading
Just announced is this new vinyl from Catalina Graphic Films. Augusta Wall Graphics is a 6.0 mil embossed wall graphics vinyl used in the production of high quality interior graphics. The material is easy to clean and can be removed from flat, painted wall surfaces (non-textured only) including old wallpaper … Continue reading
Check out the newest page promoting the HP PageWide XL printers. Go to: http://goo.gl/W3mNNd and learn about the XL 8000, XL 5000 and the XL 4000 printers. You’ll find videos, some specifications–you’ll even find a quote from Chuck Wingard at Tree Towns!
The printing industry is in the midst of new challenges and significant technological breakthroughs. It’s important to know what you need to pay attention to in order to rethink your business strategy and adapt your business to new trends. In this week’s What They Think? you’ll find an interesting article … Continue reading
…and it is constantly promoted by digital efforts! If you have clients and customers who are insisting they are going online only, have them consider this: Digital innovations called “clickable paper” can boost the relevancy and accountability of their message. Mail drives customers online (it’s called drive-to-web) Mail is tactile. … Continue reading
As a successful member of the Ottawa design and construction community, Earl Reinke was awarded an honorary membership this month in the Ontario Association of Architects. Reinke has 47 years of experience in the AEC industry. He is a successful senior project manager and contract administrator, having delivered on complex landmark … Continue reading
In their April edition, Wide Format Imaging named three ReproMAX Partner companies to their Top 50 Shops for 2015. Thomas Printworks was named the 4th top shop, SBR/Vision Graphics was named 14th and Alabama Graphics (Partner II) was named 26th. For more information go to http://goo.gl/p7s73S on page 12.
Sometimes, we sweat so much over the words that the images to go with the words are lacking…a lot. In this article on the Content Marketing Institute website, the author lists six ideas to help you put out the best images possible for your published conversation. His ideas seem simple enough, … Continue reading