According to an article in ASI (Advertising Specialty Institute), a direct-to-garment digital printer has made all the difference in the business, A.I.R Conway in Collingdale, PA. This business owner knew his customers were looking for high quality artwork on garments, but they were also looking for lower quantities to be produced. He couldn’t profitably fulfill these requests with his current technology, so he purchased a new printer. Take a look at how it worked out for this business owner: http://goo.gl/oMTPOk.
Digital Printing in Wearables
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